Brief
Launch a new healthcare product and product line based on the recent and growing understanding of the human cellular cleansing process, autophagy. The company is a firm believer in health freedom and being in charge of one’s own well-being, as well as medical choices. They believe in the human body’s immune system and its natural processes, and they encourage this through their extensive line of safe and effective autophagy inducing products.

Discipline
+ Creative Direction
+ Strategy
+ Copywriting
+ Art Direction

IDENTITY /BRAND MARK & LOGOTYPE

IN SITU

BRAND COLOR

PRODUCT LINE COLOR

TYPOGRAPHY

TYPOGRAPHY

ILLUSTRATION & ICONOGRAPHY

ILLUSTRATION & ICONOGRAPHY

KEY ART

PACKAGING

LANDING PAGE

MOBILE

SOCIAL

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OPSYS